The route incorporates several major attractions including the Millennium Bridge, St Paul’s Cathedral, Museum of London and the Barbican Centre and will help orientate the spaces around Culture Mile. Each installation acts as a way finding tool and sculptural attractor where people can be informed about Culture Mile and the area. The distance between each installation allows the pedestrian to be guided between the last and the next word long the route.
The work is inspired by the history of London as a whole and 20th Century literature specifically: a time when the City of London was starting to thrive, and many writers focused on the subject of an enigmatic London. Virginia Woolf was part of a group of modernist writers that brought interesting changes of unusual narration to literature.Authors began to tell stories in a way that reflected the fragmented and disconnected world. The installations create a new emotional connection that allows the visitor to explore an otherwise overlooked thoroughfare and its cultural destinations. The font is inspired by the very first edition of the book in 1922, directly linking the installation back to the historical periods that inform each corner of the City.